Skip to Content
Instagram Seller GuideStep 2 — Set Up Your Catalog

Step 2 — Set Up Your Catalog

Your catalog is the product database your AI Sales Agent uses to answer customer questions. When a customer asks “Is the blue dress available in size M?”, the agent looks up your catalog to respond accurately.

Video coming soon

Create a catalog

Go to Shop → Catalogs

From the left sidebar, click Shop, then select Catalogs. This shows all your existing catalogs.

Click New Catalog

Click New Catalog to open the catalog creation form.

Fill in your store details

FieldWhat to enter
Catalog NameA name for this catalog (e.g. “Summer Collection 2026”)
Store NameYour business name as customers see it
About StoreA short description of your store
LocationYour city or country
CurrencyThe currency you sell in (e.g. USD, INR, GBP)

Set your order settings

  • Min Order Value — The minimum cart value to place an order (leave blank for no minimum)
  • Max Items per Order — Maximum number of items a customer can order at once
  • Shipping Fees — Your standard delivery charge
  • Free Shipping Threshold — Order value above which shipping is free (optional)

Save the catalog

Click Save to create the catalog. You will be redirected to the catalog detail page.

Add products to your catalog

Open your catalog

From Shop → Catalogs, click on the catalog you just created.

Click Add Product

Click the Add Product button to open the product form.

Fill in product details

FieldTips
Product NameBe specific — “Red Cotton Kurti Size S” is better than “Kurti”
DescriptionInclude material, dimensions, care instructions — the AI uses this to answer questions
PriceEnter the selling price in your catalog currency
SKUOptional but useful for inventory tracking
CategoryGroup similar products (e.g. Tops, Dresses, Accessories)
StockEnter available quantity

Upload product images

Upload clear, well-lit photos. You can add multiple images per product. The first image is shown as the main product photo.

Save the product

Click Save Product. Repeat for all your products.

Tip: The more detail you add in product descriptions, the better your AI agent will be at answering customer questions. Include common questions like size guide, material, and care instructions in the description field.

Bulk upload via CSV

If you have many products, you can upload them all at once using a CSV file.

  1. Go to your catalog and click Upload Products
  2. Download the CSV template
  3. Fill in the template with your product data
  4. Upload the completed file

The system will validate each row and show any errors before importing.


Next: Step 3 — Activate AI Sales Agent

Last updated on